Business Management Marlin Will Launch A Monthly Webinar...

MEMORANDUM To: Russell Walraven, Marlin Business Services From: The Wilbert Group RE: Webinar Topics for February-April Date: January XX, 2015 Overview Marlin will launch a monthly webinar series starting in February regarding various topics relevant to small business owners. Wilbert will facilitate the webinar, with Russell Walraven acting as a small business expert providing information on prearranged topics and answering queries. Additionally, other key leaders at Marlin are welcome to voice their expertise. Marlin has an established software tool already in place to run the webinar series. Wilbert will leverage the small business influencers and community it has built on Twitter to participate and/or lead the webinars. This will provide a basis for the audience that Marlin wants to reach. The more key influencers Wilbert can persuade to participate, the more meaningful the webinars’ audiences will be. Some of these key influencers include: †¢ Melinda Emerson (@SmallBizLady) – 320K followers †¢ Juntae DeLane (@JuntaeDeLane) – 287K followers †¢ Everette Taylor (@Everette) – 274K followers †¢ Matthew Toren (@matthewtoren) – 158K followers †¢ Thomas Oppong (@Alltopstartups) – 78K followers †¢ Geri Stengel (@Ventureneer) – 32K followers †¢ ClearCompany (@ClearCompany) – 2K followers †¢ DAK Equipment (@dakequipment) – 1.5K followers In addition to reaching out to the social media community Wilbert and Marlin have built, Wilbert recommends that Marlin leverage its existing